LIFECHANGERS!
We are getting SO close — here are the complete details for PURE FIRE 2026, including the schedule, Saturday night party/dinner information, and the magazine order deadline. Please read all the way through so you don’t miss anything important.
📍 EVENT LOCATION
Jekyll
Island Convention Center
75 N. Beachview Dr.
Jekyll Island, GA 31527
✅ FRIDAY, FEBRUARY 27 (General Session — Day 1)
General Admission Registration: starts at 7:30 AM
Event officially begins: 8:30 AM
Event ends: 5:30 PM
Lunch Break: 12:00 PM – 1:30 PM
Friday
Evening: No planned activities — this is a GREAT time to grab dinner, connect, and spend intentional time with your team.
✅ SATURDAY, FEBRUARY 28 (Leadership + General Session — Day 2)
General Admission Registration: starts at 7:30 AM
Leadership Training: starts at 8:00 AM
General Session: 9:00 AM begins with a Keynote Speech from our
Owner, Founder & CEO, Mr. Dae Geun Jung
Lunch Break: 12:00 PM – 1:30 PM
During lunch, there will be a special luncheon with Mr. Jung for those in the PURE25 Club and the PURE FIRE speakers.
Event ends: 5:30 PM
🎉 SATURDAY NIGHT PARTY (ALL ATTENDEES!)
Party Start Time: 7:00 PM at Tortuga
Jack’s
Dinner Ticket Holders: please arrive at 6:30 PM for the dinner
Location: Tortuga Jack’s (walking distance from the Convention Center — just up the beach)
201 N. Beachview Dr.
Jekyll Island, GA 31527
Theme: HOLLYWOOD GLAM
Do you have to dress up? No.
Is it more fun if you do? YES.
And there’s a very good
chance you’ll see a number of our male LifeChangers in tuxedos. 😉
And just so we’re clear: if you think Saturday night is “just a party”… it’s SO much more than that.
This is when we recognize YOU for your rank as a Live PURE Brand Partner — and it’s one of the best opportunities of the entire weekend to connect with other LifeChangers in a relaxed, fun atmosphere.
🍽️ IMPORTANT: DINNER / FOOD INFO FOR SATURDAY NIGHT
Food will NOT be available
for purchase at Tortuga Jack’s on Saturday night unless you purchase a dinner ticket in advance.
If you want to eat there before the party, you must purchase the $40 dinner ticket ahead of time.
✅ Dinner Ticket Deadline: Midnight on Sunday, February 14
🎟️ Purchase here: https://purelifechangers.ticketspice.com/pure-fire-2026
Baja Mexican Buffet
Includes:
Gringo Beef
Shredded Chicken
Served with flour tortillas, shredded lettuce, cheese, pico de gallo, sour cream, sliced jalapeños, cilantro, grilled onions & peppers
Side items: black beans, Mexican rice, and tortilla chips with
queso or guacamole, plus salsa
Gluten-Free / Dairy-Free Options
Yes — there are gluten-free and dairy-free options, but we need to know in advance how many attendees require those options. If this applies to you, please reply to this email and let us know.
